20 years of growth and excitement
To build, excite and grow commerce, we need to understand your business, its ambitions and its struggles – together. We’ve spent more than 20 years refining our approach to digital transformation and we plan to stick around a little longer.
400+
brilliant brains
Our global team of developers, designers, consultants and like-minded are dedicated to their craftsmanship and the experiences they co-create. From promising strategies and user research to proper code and delightful design. Creating digital transformation is a team effort – powered by us and by you.
Want to get to know our team better? Head over to careers and read all about us, plus check out our open positions.
You’ll find us pretty much all over Europe
Here’s where we’re located:
Copenhagen
Aarhus
Odense
Stockholm
Malmö
Oslo
Paris
Lisbon
Évora
Belgrade
Pune
London
AWARDS & APPRECIATIONS
When others think we do a good job, we don’t mind telling the world about it. Here are some of our recent awards and appreciations.
2023
2022
2021
our founders
Meet Kasper and Per-Mattias – leading strategists, skilled architects and founders of IMPACT Commerce. You’ll find them bridging the gap between businesses and experiences in everything they do.
Kasper is an experienced business and IT architect and a voice in this era of digital transformation. Sublime experiences are what drives him, and he’ll choose the extraordinary over the common any day. Per-Mattias is ahead of the game when talking commerce trends and shaping what’s next in digital experiences. He’s a technology and business architect whose heart beats for this planet.
When others talk, these guys take action – to create the best place for elevating ideas and results that help change commerce for the better.
The fine print
In 2021, Swedish commerce masterminds Improove joined omnichannel champion IMPACT. With Scandinavian roots all the way back to 1998, the joint house of digital commerce today consists of 350+ brilliant people in seven locations across Europe.
Ask us anything
What brings you here? Whatever the reason, you’re more than welcome to pick up the phone or give us a shout at info@impactcommerce.com.
2024
IMPACT | GOOGLE
We have teamed up with Google for this year’s omnichannel index, which is set to be Europe’s largest to date, analysing 6 markets, 70 touchpoints, +350 companies and over 25.000 data points.
We have teamed up with Google for this year’s omnichannel index, which is set to be Europe’s largest to date, analysing 6 markets, 70 touchpoints, +350 companies and over 25.000 data points.
2023
Hello, Oslo and London
We repeat the success from 2021, where we entered the Swedish market with our merger with the agency Improove, and are now opening the doors to two new offices in Oslo and London.
We repeat the success from 2021, where we entered the Swedish market with our merger with the agency Improove, and are now opening the doors to two new offices in Oslo and London.
2022
THE OMNICHANNEL INDEX 3.0
We’re ready with the third Omnichannel Index – an updated overview of how top e-commerce brands are performing across channels.
We’re ready with the third Omnichannel Index – an updated overview of how top e-commerce brands are performing across channels.
2021
HELLO, IMPROOVE
We’re merging with Swedish commerce masterminds Improove and expanding our European presence. We’re now 350+ brilliant brains across 10 countries. Also, our friends at IMPACT Extend win a Danish Digital Award for Marketing Automation created for Søstrene Grene.
We’re merging with Swedish commerce masterminds Improove and expanding our European presence. We’re now 350+ brilliant brains across 10 countries. Also, our friends at IMPACT Extend win a Danish Digital Award for Marketing Automation created for Søstrene Grene.
2019
FIRST WITH SALESFORCE FOR B2B
We’re the first agency in the Nordics to introduce Salesforce for B2B and the first in Europe to create a cloud-based mobile POS using NewStore for fashion house Ganni. Also, we’re named inRiver Partner of the Year and we’re trailblazing in CDP for a growing bunch of clients.
We’re the first agency in the Nordics to introduce Salesforce for B2B and the first in Europe to create a cloud-based mobile POS using NewStore for fashion house Ganni. Also, we’re named inRiver Partner of the Year and we’re trailblazing in CDP for a growing bunch of clients.
2018
HELLO, IMPACT EXTEND & OMNICHANNEL INDEX
With 150 talents on board, we create IMPACT Extend to craft experiences and make results with a data-driven approach. We introduce the IMPACT Omnichannel Index for the first time – an index created to benchmark some of the biggest players in retail e-commerce. Also, we’re awarded nothing short of 6 commerce awards along with our 8th Gazelle.
With 150 talents on board, we create IMPACT Extend to craft experiences and make results with a data-driven approach. We introduce the IMPACT Omnichannel Index for the first time – an index created to benchmark some of the biggest players in retail e-commerce. Also, we’re awarded nothing short of 6 commerce awards along with our 8th Gazelle.
2017
HELLO, LISBON
We open the doors to our new office in Lisbon, and our team of now 110 talents meet up in the Portuguese capital. We embrace and excel at the headless approach to tech, and we’re awarded Episerver’s Commerce Site of the Year for our work with HAY – as well as our 7th Gazelle.
We open the doors to our new office in Lisbon, and our team of now 110 talents meet up in the Portuguese capital. We embrace and excel at the headless approach to tech, and we’re awarded Episerver’s Commerce Site of the Year for our work with HAY – as well as our 7th Gazelle.
2015
HELLO, IMPACT AND COPENHAGEN
We’re now IMPACT, and we’re opening our 2nd office, this time in Copenhagen. Besides winning our 6th Gazelle, we’re awarded a Sitecore Experience Award for our work with Kaufmann. Also, we begin our collaboration with Inriver and start working strategically with PIM.
We’re now IMPACT, and we’re opening our 2nd office, this time in Copenhagen. Besides winning our 6th Gazelle, we’re awarded a Sitecore Experience Award for our work with Kaufmann. Also, we begin our collaboration with Inriver and start working strategically with PIM.
2012
PIONEERING OMNICHANNEL
We’re paving the way for all things omnichannel and creating in-store digital solutions is among what we do most and best.
We’re paving the way for all things omnichannel and creating in-store digital solutions is among what we do most and best.
2010
AWARDED 5TH GAZELLE IN A ROW
With now 25 brilliant team members on board – and our 5th Gazelle on the shelf – we’re ready to transform mobile commerce and we’re among the first to create responsive shopping experiences.
With now 25 brilliant team members on board – and our 5th Gazelle on the shelf – we’re ready to transform mobile commerce and we’re among the first to create responsive shopping experiences.
2008
HELLO, DIGITAL MARKETING
Our talented digital marketing team is born – and they’re here to create SEO, analytics, paid advertising and – to begin with – basic email marketing for our clients. Less than a year later, we’re dressed to take on our first large global e-commerce project.
Our talented digital marketing team is born – and they’re here to create SEO, analytics, paid advertising and – to begin with – basic email marketing for our clients. Less than a year later, we’re dressed to take on our first large global e-commerce project.
2006
AWARDED 1ST GAZELLE
Danish business media Børsen awards us for our fast-growing revenue. Also, we sell Unipay to Quickpay and our focus is now on tailored customer solutions and new technologies. We begin our collaboration with Sitecore, and .NET based digital platforms is what we excel at.
Danish business media Børsen awards us for our fast-growing revenue. Also, we sell Unipay to Quickpay and our focus is now on tailored customer solutions and new technologies. We begin our collaboration with Sitecore, and .NET based digital platforms is what we excel at.
2000
HELLO, UNIPAY
We create Unipay – our own payment solution for global brewer Carlsberg among others. Also, we launch our very first e-commerce solution built using a state-of-the-art secure IT infrastructure.
We create Unipay – our own payment solution for global brewer Carlsberg among others. Also, we launch our very first e-commerce solution built using a state-of-the-art secure IT infrastructure.
1998
TAKING THE FIRST STEP
IMPACT is founded by brothers Kasper and Morten Holst. We’re not yet IMPACT, but under the name Webdanmark, we specialise in websites and internet connections.
IMPACT is founded by brothers Kasper and Morten Holst. We’re not yet IMPACT, but under the name Webdanmark, we specialise in websites and internet connections.